Nikki Piccini

Freelance Consultant · Remote

• Lead IA and UX strategy engagements for B2B product teams, diagnosing systemic issues across legacy platforms and internal admin frameworks and delivering structured roadmaps and documentation.
• Coached product ownership teams on their first standardized PRD process for a newly integrated analytics tool, improving on-time sprint completion by 10–15%.
• Restructured sprint planning across three product teams from a single six-hour all-hands to parallel two-hour sessions, recovering two hours per sprint cycle and improving planning specificity.
• Collaborated with product and development leadership to stress-test incremental rollout of scalable React-compliant design patterns across internal and external tooling for a digital streaming and library management platform.

• Led research and experience strategy engagements for B2B product teams, combining stakeholder interviews, workflow observation, and synthesis to diagnose systemic issues and define IA, user journeys, and service-level solutions.
• Created journey maps, service models, and experience frameworks to align cross-functional teams around user needs, operational constraints, and strategic opportunities.
• Coached product ownership teams on their first standardized PRD process for a newly integrated analytics tool, improving on-time sprint completion by 10–15%.
• Restructured sprint planning across three product teams from a single six-hour all-hands to parallel two-hour sessions, recovering two hours per sprint cycle and improving planning specificity.
• Partnered with cross-functional stakeholders and leadership to stress-test incremental rollout of scalable React-compliant design patterns across internal and external tooling for a digital streaming and library management platform.

iCEV EdTech · Remote

• Led IA and UX strategy for a compliance-critical testing administration overhaul triggered by Texas HB 2, with $290M in state funding contingent on district completion thresholds. Redesigned a 150+ click manual workflow into a scalable bulk action pattern with cascading permissions architecture.
• Identified an unscoped compliance edge case affecting late-enrolled students and designed an org-level exemption date setting that automated resolution across every course in a district.
• Reframed a dashboard brief into a platform-wide onboarding infrastructure initiative after discovery revealed a broken CSR-dependent process as the root cause of 12% org admin engagement. Delivered the platform's first self-service onboarding system and central navigation architecture, reducing support tickets by 50%+ with a 100% usability test completion rate.
• Conducted observational workflow audits with CRM reps, identified unscalable interaction patterns, and prioritized a component-level bridge solution during a systems overhaul, reducing task processing time by 30%.
• Aligned stakeholders and product owners on a design roadmap for a Student Engagement Reporting feature, delivering a new capability in the first four months of tenure.
• Managed two designers through a full UI pattern library overhaul unifying three product surfaces.

• Rebuilt a compliance-critical testing system under Texas HB 2, replacing a 150+ click manual workflow with a scalable bulk-action and permissions architecture supporting district-wide administration.
• Identified an unscoped compliance edge case affecting late-enrolled students and designed an org-level exemption date setting that automated resolution across every course in a district.
• Reframed a surface-level dashboard request into a broader onboarding and service design initiative after research exposed dependency on manual support workflows, defining a new end-to-end experience model that improved engagement and reduced support volume by 50%+.
• Conducted observational workflow audits with CRM reps, identified unscalable interaction patterns, and prioritized a component-level bridge solution during a systems overhaul, reducing task processing time by 30%.
• Aligned stakeholders and product owners on a design roadmap for a Student Engagement Reporting feature, delivering a new capability in the first four months of tenure.
• Managed two designers through a full UI pattern library overhaul unifying three product surfaces.

Standard Beagle Studios · Remote

• Led 0-to-1 UX strategy and IA for Anthem Entertainment's B2B media licensing product (5 Alarm), producing an overhauled dashboard that drove a 20% increase in user engagement within six months of launch. Project received a 2025 Muse Design Award Silver.
• Developed and executed UX research strategy across simultaneous client engagements: user journey maps, task flows, and concept testing for B2B and B2C organizations.
• Improved product launch performance by 25% for Buildwitt through A/B testing on high-fidelity prototypes using analytics tooling.
• Contributed to design system development and component library maintenance with cross-functional dev teams for medtech and digital media clients.

Freelance Consultant · Remote

• Designed and launched a custom print and checkout portal for OptiPak, reducing mobile cart abandonment by nearly 60%.
• Redesigned IA and UI for internal order entry tools at Ares Sportswear, improving checkout efficiency by 30%.
• Led end-to-end brand and UI redesign for edtech mentorship platform MTX, increasing year-over-year subscription rates by 8%.

Tour Print · Portland, OR

• Managed web and print design operations for a screen & digital print studio, contributing to the successful implementation of two new design tools for content management and analytics.
• Enhanced cross-platform user experience, resulting in a 15% YoY increase in average order value.
• Applied expertise in typography, color theory, and visual design to produce branded print products for studio clients and live events.

Tour Print · Portland, OR

• Collaborated with high-profile clients — Nike, Wieden + Kennedy, Lululemon, Urban Decay, KEEN — to strategize, design, and produce branded materials and merchandise for regional campaign initiatives.
• Developed an updated brand style guide to revitalize studio presence, leading to 18 new client partnerships and a $15,000 increase in average contract value.